• Devised and implemented all public relations activity for the 2013 and 2014 VRC Pin & Win campaign on behalf of SecondBite as the official charity partner, including a media launch, photo opportunities, interviews and appearances for Celebrity Ambassadors including Curtis Stone and Matt Preston and volunteer stories resulting in hundreds of editorial stories across print, radio, TV and online.
  • A retainer program over five years for food rescue charity SecondBite, that included the launch of research reports, government funding announcements, managing media relations for the Coles Community Food with SecondBite program in conjunction with the Coles internal media team and all media activity surrounding SecondBite Celebrity Ambassadors including Curtis Stone and Matt Preston.
      • Work with Aboriginal Victoria to promote a series of community consultation workshops that were held across regional and metropolitan Victoria as part of a historic treaty negotiation process.
      • Devised and implemented a successful communications strategy, including stakeholder engagement, for the award-winning Heart Foundation and VicHealth campaign “Don’t Trust Your Taste Buds in June 2016 and ongoing work for the campaign in Phase 2.
      • Ongoing work for the Victorian Responsible Gambling Awareness Foundation since 2015, including Responsible Gambling Awareness Week 2016 and 2017. This included development and implementation of a comprehensive communications strategy and working with key partners and stakeholders, which secured extensive coverage in trade and consumer media as well as Indigenous and CALD publications and local press outlets.
      • Public relations support for Oxfam on two projects including a digital campaign Clean Water Saves Lives in 2013 and also the Shout the Horn food campaign in 2011.
      • A retainer program for eight years for The National Heart Foundation of Australia including Heart Week, the annual Doorknock campaign and managing all media relations for the National Cardiovascular Health Unit for four years. This also led to additional projects including the Warning Signs of Heart Attack campaign, as well as the Heart Attack Fact Sheets launch in 2015.

      MND Victoria - Pro Bono project

      Le Page PR developed a public relations campaign targeting regional media for the Bendigo Walk to D'Feet MND event.

      The campaign secured a broad range of media coverage across regional TV, radio and print and online to pre-promote the event and encourage Bendigo residents to support those living with Motor Neurone Disease.

      Bendigo Walk to D'Feet MND attracted families and friends who banded together to raise awareness by walking around Lake Weeroona and raising money for MND Victoria.

      Participant Shelley Cleary went into the GOLD Central Victoria studio to chat to Daniel Brewer about her dad, Bendigo local Bruce Trembath, who was diagnosed with MND and how MND Victoria had helped their family.

      https://www.goldcentralvictoria.com.au/shows/the-home-stretch/interviews/98442-de-feet-mnd-shelley-cleary

      Aboriginal Victoria project part of Victoria’s historic process towards treaty

      Le Page PR was engaged by Aboriginal Victoria to promote their community consultation tour across Victoria for Aboriginal Representation. The tour culminated in a state-wide forum, where the Aboriginal community continued Victoria’s historic process towards treaty.

      Le Page PR developed a comprehensive media engagement strategy including key messages, target media outlets including indigenous media and media pitches crafted to have specific appeal to key outlets.

      Results included editorial secured in the National Indigenous Times, First Nations Telegraph, NITV “The Point”, ABC TV evening news, ABC Radio “The Country Hour”, ABC Melbourne The Conversation Hour with Jon Faine, Radio National “The World Today”, an outside broadcast with Radio 3KND that ran all day at the forum as well as numerous regional media print and broadcast stories about the tour.

      MND Victoria - Pro Bono project

      Le Page PR developed a public relations campaign targeting regional media for the Bendigo Walk to D'Feet MND event.
      The campaign secured a broad range of media coverage across regional TV, radio and print, helping to pre-promote the event and encourage Bendigo residents to support those living with Motor Neurone Disease.
      The Walk to d'Feet MND attracted families and friends, who banded together to raise awareness of the uncommon disease. By walking around Lake Weeroona in their event t-shirts, they also helped to raise money for MND Victoria.

      Charities in plea for more fresh produce

      NOT ENOUGH fresh food is being donated to Victoria's charity kitchens, according to a statewide survey of community food programs.

      Milk, meat and fruit and vegetable donations do not come close to meeting demand from the needy, according to figures compiled by food donation distribution services VicRelief Foodbank, FareShare and SecondBite from a survey of 108 community food programs.

      Only 36 per cent of the 4950 litres of milk distributed weekly by charities is donated. Just over half the 366